1. GENERAL PROVISIONS
1.1. SIA Area IT ("we", "us" and "our") undertakes the responsibility to protect the privacy of every individual who uses our services, visits our website and communicates with us.
1.2. We will collect and process your personal information in accordance with the Personal Data Protection Act and other applicable laws that are amended from time to time.
1.3. The operator of personal data processing is SIA Area IT, reg. No: 45403023595, official address: Ozolnieki-1, Daudzese, Jaunjelgavas novads, LV-5111.
1.4. Personal data is any information about an identified or identifiable natural person.
● natural persons - customers and other users of Area IT services (including potential, former, and existing clients), as well as third parties who receive or transfer any information to the Area IT in connection with the provision of services to a natural person (including contact persons, payers, etc.);
● Area IT-hosted web site and mobile application visitors and callers to Area IT support phone.
For specific types of data processing (such as cookie processing, etc.), additional specific rules may be set for purposes that are communicated to the customer at the time he provides relevant data in Area IT.
2. PURPOSES OF PROCESSING PERSONAL DATA
Area IT processes personal data for the following purposes:
2.1. To provide services:
● customer identification;
● preparation, conclusion and proof of the conclusion of the contract;
● installation and provision of services (fulfillment of contractual obligations);
● service provision / maintenance;
● guarantees for fulfilling commitments;
● quality of services, development of new services;
● promoting, promoting and distributing the service;
● customer service;
● handling and processing of submissions and objections;
● customer retention, loyalty, satisfaction measurement;
● billing administration;
● maintaining and improving websites.
2.2 Business Planning and Analytics:
● maintenance and analysis of statistical data;
● planning and accounting;
● measuring effectiveness;
● data quality assurance;
● preparation of reports;
● conducting customer surveys;
● risk management activities;
● information, information systems and company security;
● provision of information to state administration institutions and subjects of operational activities in cases and to the extent prescribed by external regulatory enactments.
2.3. For other specific purposes for which the customer is informed at the time he provides relevant data to Area IT.
3. Legal basis for processing personal data
Area IT processes client's personal data based on the following legal bases:
3.1. for the conclusion and performance of the contract - to conclude the contract according to the client's application and ensure its execution;
3.2. for the fulfillment of regulatory enactments - in order to fulfill the obligation set forth in the external regulatory enactments of Area IT;
3.3. in accordance with the consent of the customer - data subject;
3.4. legitimate interest - to realize the legitimate interests of Area IT from the obligations of Area IT and between the client or the contract entered into, or the law;
3.5. to safeguard the vital interests of the data subject or other natural persons - to ensure the physical and property security of persons and clients employed by Area IT.
4. AREA IT LEGITIMATE INTERESTS
4.1. The legitimate interests of Area IT are:
A. To conduct business;
B. To provide electronic communications services;
C. To check the customer's identity before signing the contract;
D. To ensure the fulfillment of contract obligations;
E. To eliminate unreasonable financial risks for Area IT commercial activities (incl. to perform credit risk assessment before selling goods and services and performing the contract);
F. To retain customer applications and applications for service provision, other applications and submissions, comments on them, including those made in writing or orally, by calling the support telephone number, on the website and in the customer system;
G. To negotiate with customer record on service provision, maintenance, billing to perform customer service quality control;
H. To negotiate with the customer record to arrange the fulfillment of the contractual obligations of the service;
I. To negotiate with the customer record during which the oral agreement is concluded to prove the fact of concluding the contract;
J. To analyze the performance of Area IT websites, develop and implement their improvements;
K. To administer the client's account on Area IT websites;
L. To carry out activities to retain customers;
M. To segment customer database for more efficient service provision;
N. To develop and maintain services;
O. To promote your services;
P. To send other reports on the progress of the contract and events relevant to the performance of the contract;
Q. To monitor service activities to detect technical issues as well as unlawful actions and prevent them;
R. To prevent fraud;
S. To ensure and improve the quality of services;
T. To administer payments;
U. To address state administration and operational institutions and courts to protect their legal interests;
V. To inform the public about their activities.
5. PERSONAL DATA PROTECTION
5.1. Area IT provides, continuously reviews, and enhances security measures to protect customers' personal data from unauthorized access, accidental loss, disclosure or destruction. To ensure this, Area IT uses modern technology, technical and organizational requirements, including firewalls, intrusion detection, analysis software, and data encryption.
6. CATEGORIES OF RECIPIENTS OF PERSONAL DATA
6.1. Area IT does not disclose to third parties the personal data of the customer or any information provided during the service life of the contract, except:
A. if the third party concerned is required to provide the data within the framework of a contract to perform a function required by the contract or delegated by law (for example, to a bank in the context of settlement);
B. in accordance with the customer's clear and unambiguous consent;
C. to persons specified in external regulatory enactments at their reasoned request, in accordance with the procedures and to the extent prescribed by external regulatory enactments;
D. in the cases specified in the external regulatory enactments, to protect the legitimate interests of Area IT, for example by addressing a court or other state institution against a person who has violated the legitimate interests of this Area IT.
7.THIRD-COUNTRY ENTITIES ACCESS TO PERSONAL DATA
7.1. Personal data that Area IT collects for a client is not passed on to countries that are not members of the EU and EEA.
8. DURATION OF PERSONAL DATA STORAGE
8.1. Area IT stores and processes client's personal data while at least one of the following criteria exists:
A. only as long as the contract concluded with the customer is in force (including records of the negotiations in which the oral contract / service application is made);
B. the data are necessary for the purpose for which they were received;
C. while Area IT or a client may exercise its legitimate interests (eg, to file an objection or to bring or take legal action) in accordance with the procedures prescribed by external law;
D. while one of the parties has a legal obligation to keep the data;
E. as long as there is no other legitimate basis for the processing of the personal data, as long as there is no other legitimate basis for the processing of the data.
8.2. After the circumstances referred to in this paragraph cease, the personal data of the customer shall be deleted.
8.3. Negotiations with a customer record on service provision, maintenance, billing based on the legitimate interests of Area IT are stored for 6 (six) months after the date of the recording of the conversation, and then deleted.
9. ACCESS TO PERSONAL DATA AND OTHER CUSTOMER RIGHTS
9.1. The Customer is entitled to receive the information specified in regulatory enactments regarding the processing of his data. Customer information is available in the customer system https://area.lv/clients, where the customer can verify the correctness of their data and, if necessary, manage them, including change.
9.2. The Client is also entitled to request Area IT access to his / her personal data in accordance with regulatory enactments, as well as to request Area IT to replenish, correct or delete it, or to restrict the processing of the Customer, or the right to object to the processing (including the processing of personal data) based on the legitimate interests of Area IT) and the right to data portability.
9.3. The Customer may submit a request to exercise their rights:
● electronic mail signing with secure electronic signature;
● signing in to the customer system https://area.lv/clients
9.4. Upon receipt of the customer's request for the exercise of their rights, Area IT verifies the customer's identity, evaluates the request and executes it in accordance with regulatory enactments.
Area IT sends a response to the customer electronically via e-mail or customer system at https://area.lv/clients.
9.5. Area IT ensures compliance with data processing and protection requirements in accordance with regulatory enactments and, in the event of customer objections, performs useful actions to resolve the opposition. However, if this fails, the customer has the right to apply to the supervisory authority - the Data State Inspectorate.
10. COMMUNICATION WITH THE CUSTOMER
10.1. Area IT communicates with the customer using the customer's contact information - e-mail address, telephone number, postal address.
Communication on the performance of service obligations in Area IT is performed on a contract basis.
11. COMMERCIAL COMMUNICATIONS
11.1. Area IT performs commercial communications related to Area IT and / or third party services and other non-direct service announcements (eg customer surveys) in accordance with external regulatory enactments or with the consent of the client.
11.2. Customer's consent to receive Area IT commercial communications can be given by signing in to the customer system https://area.lv/clients.
11.3. Customer's consent to receive commercial communications is valid until revoked (also after termination of service contract).
11.4. The Customer may at any time waive further commercial communications in any of the following ways:
● making a relevant note in his/her user account on the customer system https://area.lv/clients;